Easter weekend is over. If you’re a church leader, hopefully you’ve had an opportunity to take a good nap and recover from a marathon ministry weekend.
So now what?
It’s time to roll up your sleeves because while Easter drew a crowd, now is the time to invest in the individuals who made up that crowd to help them take next steps with God.
A few months ago I published an article with a few ways to maximize big weekends like Easter. You can read that full article here. But today—TODAY—you’re in a critical window to help people take next steps with God by encouraging them to come back again.
At 2|42, our Ann Arbor Campus Pastor, Derek Alonzi, oversees our assimilation process. Time and time again, the simple systems and disciplines that Derek has established have proven invaluable to helping first time guests come back through our doors again and again where they are able to find meaningful, biblical community. Derek would tell you that the most important thing you can do today and the rest of the week is to simply and personally follow up.
Here are three simple steps you can take this week to encourage people to come back again:
- If you had guests fill out any sort of “getting to know you” card or form over the weekend, make it a high priority to follow up with every single person this week.
- Empower your staff and volunteer leaders to be personally responsible to follow up with 5 to 10 people with a personal phone call, not an email. This initial call will only take about 15 minutes, and have leaders simply ask, “How’d you hear about the church? What did you think? What do you think is your next step? You have my cell phone number; save it, and when you come back shoot me a text message and we’ll connect!”
- If the person doesn’t answer, send them a text message; something to the effect of, “This is Dave from 2|42. You probably screen your calls like I do! I just wanted to thank you for checking things out, and see if you have any questions that I can answer.” Most of the time you’ll get a fast response, and that individual now has a personal connection to the church.
It’s not a complicated plan, but it requires simple systems and discipline to follow through.
Always remember, we don’t lead our churches hoping for a bunch of one-hit-wonder weekends; we lead to see more people experience the transformative life change that happens by following Jesus and connecting with His people. Intentional follow through is critical in order to get people to come back again and again, and ultimately to make our churches their churches.
The Best Is Yet To Come,